EaseMyTrip partners with Hyperface to boost card management, customer experience
Credit Cards as a Service (CCaaS) platform, the former announced in a press release on Thursday. The collaboration aims to enhance the travel booking website’s card management capabilities and offer a more personalised, digital-first experience for both its existing and new customers.
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Through this partnership, Hyperface will support EaseMyTrip across the customer journey—from onboarding new customers to running hyper-personalised campaigns for existing users. The move is expected to enhance customer engagement and provide an enriched experience.
“We are excited to partner with Hyperface in our mission to deliver the best possible financial products to our customers. This collaboration is a significant step towards enhancing our card programs and ensuring our customers benefit from a seamless, value-added experience,” said Mr Rikant Pittie, Co-Founder of EaseMyTrip.
As part of this collaboration, Hyperface will help EaseMyTrip streamline its co-branded credit and debit card programs, which are currently in partnership with multiple banking institutions. The integration is expected to make it easier for EaseMyTrip customers to manage their cards and take advantage of tailored benefits and rewards, providing greater convenience and value.
In addition to elevating existing card programs, EaseMyTrip and Hyperface are actively working towards launching new co-branded
