How Kamala Harris burned through $1.5 billion in 15 weeks
Kamala Harris spent a remarkable $1.5 billion in her hyper-compressed 15-week presidential campaign. But in the days since losing to President-elect Donald Trump, her operation has faced questions internally and externally over where exactly all that cash went.
Despite her significant financial advantage, Harris became the first Democratic presidential candidate to lose the national popular vote in two decades, ceding every battleground state to Trump.
Her cash-rich campaign spared no expense as it hunted for voters — paying for an avalanche of advertising, social-media influencers, a for-hire door-knocking operation, thousands of staff, pricey rallies, a splashy Oprah town hall, celebrity concerts and even drone shows.
It was a spree that averaged roughly $100 million per week.
The frenzied spending has led to second-guessing among some Democrats, including whether investing in celebrity-fueled events with stars such as Lady Gaga and Beyoncé was more ostentatious than effective.
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