How startup founders can build the right MVP
Minimum Viable Product (MVP) is about finding the quickest, most efficient route to validate your business idea. It's not about perfection but progression. Your MVP is just the beginning of an amazing journey toward building a product that truly connects with your users. By focusing on the strategic steps outlined below, you will not just build a product, but you will develop a flexible and tough process for future product developments that will withstand the test of market realities.
Igniting the spark with less fuel
Building an MVP allows you to test, iterate, and pivot your product based on actual user feedback with minimal resources. Here’s a straightforward guide on how to kick-start your MVP development, written with first-time early-stage startup founders in mind.
Step 1: Know your tribe — User insight is gold
Understanding your audience is not just a part of the process — it's the foundation. As a startup founder, your team and you need to know your potential customers thoroughly — their preferences, challenges, and behaviours. Use surveys, interviews, and early interactions to gather as much insight as possible. This knowledge will be critical in guiding you in the next step — feature selection — and will also help tailor your MVP to the market's real needs.
Step 2: Focus on what matters most — Your core features
Once you have deep user insight, brainstorm on a possible solution and build a feature list of that solution. Then, start narrowing down all the features you have to only the most essential
