Quick commerce in India is set to grow at an impressive rate of 75-100 per cent year-on-year, significantly outpacing traditional retail, which is expected to grow at a much lower rate, says a report by Bernstein
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The report attributes this growth to quick commerce's advantages in proximity, pricing, and product selection.
It said «Quick commerce is uniquely positioned across Proximity, Pricing & Selection & will continue to grow at 75-100 per cent YoY vs retail at low teens».
The report indicated that quick commerce is advancing faster than other internet-based retail channels in India. By 2025, the sector is expected to further establish itself as a dominant force.
The top 40-50 cities in India collectively account for a grocery market worth around USD 250 billion, and quick commerce is well-positioned to capture a substantial share of this market.
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