MakeMyTrip's ‘How India Travels Abroad’ report for the period of June 2023 to May 2024.
Rajesh Magow, co-founder and Group CEO, MakeMyTrip, said with rising disposable incomes, greater exposure to global cultures, and the increasing ease of travel, more Indians are exploring both domestic and international destinations for leisure as well as business. «Our data attests to the growing confidence in exploring new destinations and indulging in different/ luxury experiences, which is also transforming the travel industry,» he said.
«While domestic tourism remains buoyant, as noted in our previous report, our latest findings highlight the notable changes in international travel behaviour driven by macroeconomic factors that are fuelling the surge in travel among Indians. These trends present an exciting opportunity for the travel and tourism industry to innovate and cater to the evolving needs of Indian travellers,» he added.
A key finding from the report suggests that international travel search volumes remain relatively steady across all seasons, with December being the most active month for international travel searches. The October-December quarter attracts the most searches for short-haul destinations, while the six-month period between April and September sees higher searches for mid and long-haul destinations.
As per the report, the top ten most searched countries remain the same as 2023, contributing to 64% of all international searches on the platform. Maharashtra, Karnataka and Delhi lead the charts for