In anticipation of International Women’s Day, IndiaLends, a prominent online marketplace for credit products, introduces the 6th edition of its annual #WorkingStree report. This year’s survey, centred on “Women Entrepreneurship and Investments", explores the aspirations and realities of working women in India. The report underscores a change in the priorities of working women in India. Let’s delve into the details:
Emphasis on entrepreneurship and investments: The current report appears to explore the strategies employed by working women in pursuing business ownership and financial advancement, contrasting with the previous year’s emphasis on attaining financial independence.
Optimistic perspective: The report indicates a more favourable viewpoint compared to the discoveries of the 5th edition, which might have pointed towards challenges encountered by working women in attaining financial independence.
In the current year, IndiaLends conducted a survey of more than 10,000 working women aged 24-55 in metropolitan areas as well as tier 1 and tier 2 cities. A remarkable 76% of the participants indicated their aspiration to initiate their businesses. This entrepreneurial enthusiasm reflects an expanding ambition and a dedication to seizing control of their financial destinies.
In the #WorkingStree survey by IndiaLends, the majority of respondents fell within the 25-34 age group, constituting 33.6% of the total sample, with 35-44-year-olds following at 25.6%. The youngest demographic, aged 18-24, made up 22.3% of the participants, while those aged 45 and above comprised approximately 18.5%. In terms of professions, salaried employees constituted the largest segment at 44.5%, with self-employed individuals following closely at
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