Post Graduate Certificate in Digital Marketing' program. This program is being launched in partnership with Emeritus, a global leader in delivering accessible and cost-effective high-quality education.
This 9-month program is designed for senior and mid-career professionals eager to learn how to align their organization's marketing strategy with business goals, leverage marketing opportunities, and drive process improvement.
It is also ideal for traditional marketers or corporate communications professionals who want to develop their digital marketing capabilities or who are looking to switch to digital Marketing.
According to Expert Market Research Report, the Indian digital marketing market attained a value of USD 5,118.55 million in 2023. The market is further assessed to grow at a CAGR of 30.3% during 2024-2032 to reach a value of USD 55,372.78 million by 2032.
The market’s primary driver is the growing global population’s increasing affinity towards the digital channels of media.
This is a testament to the growing demand for digital marketers who understand the role of technology within this industry. Modern marketing is a blend of gathering insights and analytics, combining hard skills with the strategic mindset needed to drive business results.
The Post Graduate Certificate in Digital Marketing program by Kellogg Executive Education aims to help participants leverage digital tools and technology to accelerate the growth and reach of their companies.
This immersive 9-month program is designed to help participants gain a comprehensive overview of digital marketing and its tools and an up-to-date skillset to stay ahead of their peers. It includes a series of pre-recorded videos for self-paced learning from top Kellogg