According to the MSME Ministry's FY23 annual report, MSMEs play a crucial role by contributing approximately 30% to India's GDP. While the market is flourishing, MSMEs face business challenges such as financial planning, pricing strategy, legacy methods, and digitalization that affect their overall functioning. During these challenging times, they require expert guidance to address these issues, face them head-on, and move upwards and onwards.
Seasoned business leaders can act as mentors and provide valuable insights into market trends, customer behavior, and competitive strategies.
Since these individuals have navigated businesses in the real world, they are better positioned to impart knowledge on how to make informed decisions and avoid common pitfalls. They have years of invaluable pratical experience and a robust network that can help MSMEs with new opportunities. With these mentors’ guidance, small businesses can optimize their operations and achieve sustainable growth.
On World Skills Day, it would be notable to draw the spotlight on Vriddhi, Walmart’s supplier development program, which has digitally empowered over 58,000 MSMEs across India.
The program provides MSMEs free access to digital training, business advice, and personalized mentorship opportunities. It includes seasoned mentors who support these MSMEs in realizing their potential, addressing their shortcomings, and thriving in the market to achieve their goals.
On this day, two mentors associated with Walmart Vriddhi share some wisdom that has helped their mentees navigate the dynamic MSMEs market.
V.S. Kumar – Motivating entrepreneurs towards financial mastery
V.S.