Rusk biscuits.
Also known as «toast» or «pappe,» Rusk biscuits are a popular accompaniment to chai in India. But have you ever wondered about their manufacturing process? A viral video recently surfaced on Instagram, bringing attention to the shocking process involved in making Rusk biscuits, leaving the online community disheartened.
Initially shared by content creator Amar Sirohi, who manages the Instagram page foodie_incarnate, the video was later reshared on X by user @Ananth_IRAS. The video captures glimpses of the biscuit-making process, which has startled viewers.
In the clip, we see a group of individuals kneading the dough with their bare hands.
One shot even shows a factory worker smoking a cigarette while simultaneously mixing ingredients. Once the dough is prepared, it is shaped into long loaves and baked for a specific duration. Subsequently, the loaves are sliced and baked once again.
Since its upload, the viral video on Instagram has garnered 62k likes and more than 5 million views. The caption of the Instagram post asks users to tag someone who loves Rusk biscuits, while the post on X reads, «If this is true, I dread having a toast again!» Watch the video below and share your thoughts on this revelation. The video has sparked conversations about food hygiene and manufacturing practices.