Skincare brand mCaffeine partners with GoKwik to boost D2C revenue
mCaffeine, a caffeinated skincare brand, has announced a strategic partnership with GoKwik, an eCommerce enabler, to further enhance its online presence and accelerate growth.
This partnership with GoKwik aims to further support the personal care brand's aim of increasing their market share by 10% in key categories and revenue by 70% this year by offering better shopping experiences to its customers while expanding its D2C footprint especially in smaller towns.
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Offering CollegeCourseWebsiteIndian School of BusinessISB Product ManagementVisitIIT DelhiCertificate Programme in Data Science & Machine LearningVisitMIT xPROMIT Technology Leadership and InnovationVisit«With GoKwik's eCommerce acumen, we are set to redefine the shopper experience in the growing D2C landscape. With their solutions like KwikCheckout, we are already seeing a positive upward movement in our conversions, and overall revenue growth. We are positive this partnership will further help us in establishing a deeper, and lasting footprint across India, and complement the next phase of our growth, » said Vaishali Gupta, co-founder and chief growth officer, mCaffeine.
mCaffeine will leverage GoKwik’s 100 million shopper network, the deepest in India to enhance the experience right at the start of the checkout journey all the way till the end. With features like one-tap OTP login, pre-filled addresses, extensive discounts and payments suite among others, mCaffeine is expecting 25% higher revenue,
