regenerative food packaging are showing the path to others.
In an interaction with ET Digital, Pranay Pasricha, Brand and Marketing Head India of NSE-listed Pakka Limited, explains why energy-efficient manufacturing is essential for reducing our environmental impact and why, for Pakka, it’s not just about saving on energy costs but also about cutting carbon emissions and conserving natural resources. He also says that one of the biggest challenges for them is making sustainability more affordable for people. Edited excerpts:
The Economic Times (ET): Share Pakka’s journey and how sustainability has been integrated into the company’s core mission.
Pranay Pasricha (PP): Pakka’s journey has always been guided by a deep respect for the planet and the communities we work with. From the very beginning, we have focused on creating solutions that are both practical and environmentally friendly. For us, sustainability isn’t an extra step—it’s the heart of everything we do.
We use agricultural byproducts sourced within 200 km of our manufacturing facility and even cover 95% of our energy needs to ensure our processes are as sustainable as possible. Whether it’s Chuk’s 100% compostable tableware, paper for food wrapping and carrying, or the world’s first flexible compostable and recyclable food packaging, our goal is to make products that can naturally return to the earth.
ET: How does the brand ensure consistent sustainability practices worldwide?
PP: Maintaining consistent sustainability practices across different regions