Where do HNIs in India prefer to invest these days?
In the fast-paced world of high net-worth individuals (HNIs), investment choices extend beyond financial returns. They seek a blend of profitability, purpose and prestige. Understanding these sophisticated investors reveals the highly diverse nature of an HNI’s investment portfolio.
From innovative tech ventures to sustainable initiatives, HNIs are increasingly drawn to opportunities that not only offer high potential returns, but also aligns with their future financial goals.
“With a keen eye on growth and diversification, HNIs are exploring avenues beyond the traditional assets, which offer both financial prosperity and social impact. Understanding what captivates HNI interest in investment will help strategize and shape their portfolios,” says Swati Saxena, Founder & CEO, 4 Thoughts Finance.
AIFs are a type of investment fund that invest in assets that are beyond the traditional realm of assets such as equity and debt. Private equity, venture capital, real estate, hedge funds, and debt funds are some examples of potential high return AIFs. These funds are registered with SEBI and are popular among HNIs. Investing in AIFs offers great diversification benefits alongside the potential for higher returns. These are also professionally-managed assets and offer a huge deal of customization of assets making it a more convenient option for HNIs.
Also Read: Mutual Fund Investment: When is the right time to start investing in mutual funds?
Portfolio management services are another lucrative investment option for HNIs. “This is because of the tailored investment solutions it provides to this investor class. The investments are managed by professional portfolio managers and have the potential to generate better returns than the
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