The jobs portal saw a 58% year-on-year increase in the number of registrations from such women in the first quarter. It also recorded a 65% increase in total registrations from tier II-III towns during the period. A combination of reasons such as several flexible work options, dedicated returnee programmes and recruitment drives by companies, and a proactive engagement by enterprises with talent from this cohort, is encouraging this trend, said experts.
«The rise of second-career women is being fuelled by factors such as societal attitudes towards women's roles and contributions, enabling them to pursue careers they may have deferred earlier due to personal commitments,» said Neha Bagaria, chief executive, HerKey. «Changing family structures and support systems have provided more flexibility.» Besides, technological advancement such as remote work has enabled women to seamlessly transition and balance their personal and professional responsibilities, said Bagaria. In 2023, Citigroup has onboarded more than 100 returnees to Citi India.
There is a strong pipeline for many more to join, said Aditya Mittal, head of human resources, Citi India & South Asia. Other companies such as Schneider Electric, Marico and EY see this as a valuable talent pool. Returnees come with prior work experience and have a drive to prove themselves, said experts.
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