YouTube makes it easier to take down AI deepfakes
deepfakes of someone’s face becomes much easier, YouTube has introduced minor adjustments to simplify reporting videos that misuse your image without permission.
One can now submit a request to YouTube to take down deepfakes through the privacy request process. However, the company will verify whether the content is a parody or satire. Not only that, the video uploading platform will check whether the person requesting to take down the content is a real human or a bot. In the past, one could only report these impersonations as being misleading.
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Offering CollegeCourseWebsiteIndian School of BusinessISB Product ManagementVisitMIT xPROMIT Technology Leadership and InnovationVisitIIT DelhiCertificate Programme in Data Science & Machine LearningVisitThis shift indicates that YouTube now considers deepfakes primarily a privacy issue rather than just a content moderation challenge. As AI tools become more widespread, so does the potential for their misuse. On 15 November last year, ET reported that YouTube introduced several updates to advance its approach to responsible artificial intelligence innovation.
ETtech on April 25 reported over 75% of Indians surveyed online by cybersecurity firm McAfee reported encountering various types of deepfake content in the past year, with at least 38% experiencing a deepfake scam during this period.
In India, discussion on deepfakes gained momentum after a short clip of actor Rashmika Mandanna went viral last year. A week later,
