Athletics Financial News

As the Olympics close in Paris, Los Angeles has now taken the torch

For many Olympians, winning gold is the dream come true, but a secure financial future soon becomes the dream once the Star-Spangled Banner is played and the tears are dry.

A few grams of gold can elevate or depress a nation’s morale and stature. But first; why should any nation spend money on sports, especially one whose population substantially relies on subsidies? Nations invest in sports for three strategic reasons. The first is global positioning.

Shelby McEwen, high jumpers at the men's category in the Paris Olympics 2024, went into a massive controversy, after rejecting the idea of sharing a gold medal, when their jump scores came to a tie. However, they did not consider for a moment about sharing the podium together, even after toiling hard towards the final stage of the event.

USA Gymnastics has submitted an appeal against the International Olympic Committee’s decision that gymnast Jordan Chiles must return her Paris Olympics bronze medal in floor exercise.

Olympics reading the US, China, Japan, Australia, France, the Netherlands, Britain, South Korea, Italy and Germany, one is bound to ask: why do some countries fare better than others? Discussions usually attribute wins and losses to individual abilities, training and dedication. These factors are undoubtedly crucial. But there could be other determinants like economic prosperity. In each of the last three Summer and Winter Olympic Games, the top 10 medal-winning countries have been high-income countries based on World Bank's income-level classifications, with the exception of China (upper-middle income) in Tokyo 2020 Olympics, and OAR (Olympic Athletes from Russia — upper-middle income) in PyeongChang 2018 Winter Olympics. However, research has found a range of determinants beyond economic prosperity — team size, growth rate, expenditure on health, population, etc — to have a significant impact. We investigated the association between the total medal count for each country at the Beijing 2022 Olympics and their GDP per capita (PPP). A moderate positive relationship is observed with a correlation coefficient of 0.62.

Paris 2024 Olympics witnessed a historic showdown between two of the world’s leading javelin throwers, Arshad Nadeem from Pakistan and Neeraj Chopra from India. The intense rivalry between these athletes, both hailing from South Asia, has been closely followed in recent years, and their latest encounter did not disappoint. Arshad Nadeem made history by winning Pakistan's first-ever individual Olympic gold with a record-breaking throw of 92.97 meters. Neeraj Chopra, the defending Olympic champion from Tokyo 2020, put up a strong fight with a season-best throw of 89.45 meters, earning him the silver medal. Nadeem’s final throw in the competition was also an impressive 91 meters, further solidifying his victory. Neeraj Chopra's Rise to Stardom

Squid Game Season 2, offering a glimpse into the next chapter of the globally popular series. The teaser introduces new players and hints at the return of familiar faces, setting the stage for another round of deadly competition. With Squid Game Season 2 set to premiere on December 26, 2024, fans are eager to see how the story unfolds and who will survive the dangerous games.

Stay tuned for Live Updates. Vinesh Phogat CAS Hearing Verdict Live: Rajya Sabha member Priyanka Chaturvedi from Maharashtra has condemned the Indian Olympic Association (IOA) for its handling of Vinesh Phogat's disqualification on Monday.She took to X and wrote, "Wow.

Olympic gold medals are worth more than ever at this year’s Paris games, with the raw materials that go into them having the potential to fetch about $900 each.

Britannia, JioCinema are flocking to advertise with them. Ace Shooter Manu Bhaker’s Instagram following has skyrocketed from 1,67,000 a week back to 1.3 million now. Indian Hockey team captain and top scorer in Paris 2024 Olympics Harmanpreet Singh, is among the top trending names whose followers have reached 3,00,000 from low-double digits. Boxer Vinesh Phogat’s socials are also touching upto a million. No wonder, brands both big and small are queuing up to associate with them. Visa, the official global sponsor of the Paris 2024 Olympics, chose badminton star PV Sindhu (3.8million) and javelin lion Neeraj Chopra (9 million) as its brand ambassadors in India.

Olympics athletes are stepping up their fight against advertisers indulging in unauthorised use of their name, image, or likeness for commercial purposes, following in the footsteps of their cricket counterparts. Sports marketing agencies Baseline Ventures and IOS Sports have issued legal notices to brands on behalf of PR Sreejesh and Manu Bhaker, respectively, for using their image or name in their marketing campaigns without prior permission of the athletes, or without having any official association with the international or Indian Olympic committees. Sreejesh was part of the Indian hockey team that won the bronze medal while Bhaker created history by winning two bronze medals, one alongside Sarabjot Singh, at the Paris Olympics that concluded on Sunday. «It's high time corporate firms understood the very basics of marketing and usage of IPs, especially firms that are already involved with sports. Our ask is very simple: pay and play,» Baseline Ventures managing director Tuhin Mishra said.

PARIS – Canada’s record performance at the Olympic Games in Paris did not happen without thorns, but athletes provided unforgettable sporting moments.

Paris Olympics 2024 but the United States of America topped the medals table finishing above the Asian giant only by virtue of their 44 silvers. China, who were the last nation apart from the U.S. to top the standings when they did it on home soil at the 2008 Beijing Games, managed only 27 silvers. The US also won most total medals with 126 to China's 91.

The National Women’s Soccer League and its players’ union have agreed to a collective bargaining agreement that will run through 2030

Paris 2024 Olympics promises an action-packed schedule as 13 gold medals are up for grabs before the Closing Ceremony concludes the Games on Sunday, August 11. With numerous high-stakes events scheduled, fans will have plenty to watch as the Olympics reach its thrilling climax.

Ana Barbosu to third in the Paris Olympics 2024 women's floor exercise final Saturday, potentially forcing American gymnast Jordan Chiles to return the bronze she won in the event, as per an AP report. It’s unclear whether Chiles will be compelled to send back medal. The federation, known as FIG, said while it has restored the initial order of finish — with Barbosu third, Romanian teammate Sabrina Maneca-Voinea fourth and Chiles fifth — the allocation of medals was up to the International Olympic Committee. Also Read: Incredibles 3: When will the third installment release and what to expect?

Neeraj Chopra's silver and his easy and graceful sportsmanship at the Paris Olympics has ignited worldwide praise on social media. This sparked leading sponsors of the javelin star to take advertising and campaigns featuring Chopra global, with plans to amplify the win and step up campaigns through the year. «Neeraj Chopra's remarkable achievement in winning the silver medal at the Paris Olympics and his exceptional code of conduct throughout the event have captured the world's attention, elevating him to a truly global icon,» said a spokesperson for Swiss luxury watchmaker Omega, which signed Chopra in May this year. Beverage maker Coca-Cola India, which signed Chopra to endorse its Limca GlucoCharge hydration drink two years back, is unveiling a film to capture Chopra's spirit on global platforms.

athletes with awe, to catch a glimpse of citius, altius, forties and all that stuffius. We follow the Olympics to do INDIAAAA-INDIA! And in the process if we catch something that is sportingly wonderful, well, we get lucky, whether we know it or not. Let's face it, despite the once-in-four years suppressed supply-heightened demand coverage, the Olympics as a spectator sporting event isn't as popular in this day and age of multiple fan loyalty as 'viewership' would suggest. In football, for instance, there was a time when the Indian football fan was content following the national team — and his local club, if he was Malayali, Bengali or Punjabi. Other sports that Indian fans followed were hockey and cricket — the former represented almost solely by the national squad, the latter overwhelmingly by the Indian team, and for more serious enthusiasts of the game, by national tournaments like the Ranji Trophy. The nation was pretty much the only side we had to follow.

Taapsee Pannu and Imane Khelif have in common? Answer: the Indian actor and the Algerian boxer have both been targeted by misogynists at the Paris Olympics, although for reasons that are poles apart. Khelif is being humiliated by a global army of trolls — including the most famous troll of all, Harry Potter author JK Rowling — who have been questioning her identity as a woman after a match in which she made short shrift of her Italian opponent. She is a man disguised as a woman, they alleged. Pannu, meanwhile, was criticised after visuals emerged of her lustily cheering Indian badminton players coached by her husband, Mathias Boe. She distracted them, she obstructed spectators' view, she's an attention-seeker, she is a panauti (ill-omen), she is unpatriotic — the list of charges against her on social media was long.

The organizers have mostly succeeded in highlighting Paris' beauty during the Games. Beach volleyball was played near the famed Eiffel Tower. However, holding events on the filthy Seine River proved more difficult. The closing ceremony is scheduled to begin at 0030 IST (Monday) and continue slightly more than two hours. It will feature typical features such as the athlete parade and the presentation of the Olympic flag to the 2028 Los Angeles Games organizers.