Former Meta product specialist Tanvi Gupta launches gen AI-powered social app vvibe
vvibe, a social app that utilises generative AI and avatars to connect users globally. It claims to transcend the limitations of traditional social media platforms.
«Having been at the heart of product development at Meta, particularly for Messenger and Instagram, I identified a gap.
Mainstream platforms, while immensely popular, often miss the mark when it comes to fostering deep, genuine connections,» founder Tanvi Gupta said in a statement. «With vvibe, our goal is to create a realm where authenticity and relationships thrive, unhindered by the biases of physical appearances.»
The company said it aims to bridge the gap between individuals by offering a judgment-free platform that encourages authentic connections.
It said it combines avatars, voice, and generative AI technology to connect like-minded people, «addressing the shortcomings of mainstream social media platforms that often prioritize physical appearances».
Originally conceived as SwoonMe, an avatar and voice-first dating platform, vvibe has metamorphosed into an anonymous global network for discourse.
«The pivot wasn't just a strategic shift but a response to a growing yearning for authentic social engagement among the youth,» Gupta added.
According to a Morning Consult survey, 54% of Gen Z population spend at least four hours daily on social media. The rise of anonymous social apps reflects a growing trend among users who value privacy and authenticity in their online interactions, the company said.
As a response to this demand, vvibe said the untilisation of generative AI in tandem with its unique combination of 3D avatars and a voice-first approach will result in strong user retention and traction.
«The app has received an overwhelmingly positive
