Indians turning clock back on smartwatches; shipments fall 45%YoY in the September qtr
Analogue wristwatches are making a comeback with a growing number of people opting for their simplicity and classic elegance, leaving behind the digital distractions of smartwatches.
Tech entrepreneur Madhav Sheth, who introduced Chinese smartphone brands Realme and Honor in the Indian market, has stopped using his smartwatch and returned to an analogue timepiece. The smartwatch would worsen anxiety levels with regular email notifications, which meant taking immediate action, besides constant tracking of health vitals such as pulse rate, according to Sheth.
Abhishek Ganguly, former managing director of Puma India, who is building his own sportswear company Agilitas, is giving up on his smartwatch to return to analogue-he uses a fitness band for his workouts only. «Analogue watch adds to my wardrobe,» he said.
Sandeep Kelvadi, an entrepreneur in digital marketing, posted on X last week that he has switched off all notifications on his smartwatch, using it only during a swim or walk, opting for an analogue wristwatch rest of the time.
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