Shark Tank India Season 4: Aman Gupta tells Anupam Mittal 'tameez se' as breakfast brand secures Rs 4 crore deal with all 4 judges
Shark Tank India Season 4, Sahil Vohra and Isha Chadha Vohra, the dynamic married duo behind The Naturik Co., presented their breakfast brand, aiming to revolutionize the traditional Indian morning meal. Their pitch, designed to highlight their healthy, time-saving products, struck a chord with the sharks, eventually leading to the show’s first all-shark deal of the season.
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The Naturik Co. specializes in nutritious, high-protein, and low-calorie food products, including protein-packed cheela mixes, sprouts, and masala millet khichdi. The couple’s goal is to offer a convenient, preservative-free solution to traditional breakfast options, combining authentic Indian flavors with modern nutritional needs. In their pitch, Sahil and Isha explained that they had collaborated with award-winning chefs to reimagine classic Indian breakfasts, ensuring that the meals remain both nutritious and true to their cultural roots.
«We wanted to make breakfast healthier, quicker, and more accessible without compromising on taste,» Sahil stated during the pitch. The products are designed to be easy to prepare, catering to the fast-paced lifestyle of today’s consumer.
The Sharks’ Enthusiastic Response
From the outset, the sharks were keen to engage with the entrepreneurs. The pitch turned playful
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