Gaurav Taneja, the well-known YouTuber and fitness influencer behind Flying Beast, recently appeared on Shark Tank India to pitch his supplements brand, BeastLife. He valued the company at Rs 100 crore and sought Rs 1 crore for a 1% stake.
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Highlighting the brand’s early success, Taneja claimed it earned Rs 1 crore in revenue within the first hour of its launch. However, the Sharks expressed skepticism about his dual-focus strategy, questioning its long-term viability and growth potential.
In a candid LinkedIn post after the episode aired, Taneja shared his reflections on the experience. “Shut down YouTube and go all in on one business. That’s the advice I got from some Sharks on Shark Tank India,” he wrote in the post.
He further revealed that during the pitch, one of the sharks questioned him whether he will continue making videos for YouTube. To which he replied with a confident ‘Yes’.
In the episode, now airing on SonyLIV, one of the sharks – Anupam Mittal can be seen questioning the social media influencer. He said “When I started, I was a lot like you. I thought of myself as a star, but when you think of yourself as a star, you think you’re infallible.”
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