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Chinese manufacturers have dominated the market while undercutting British made products by approximately 50%. The Telegraph reported that renowned entrepreneurs like Graham Billcliffe of Horizon Mobility have adapted by transitioning from manufacturing to rental and distribution services. The market has eventually seen a huge shift from predominantly publicly funded purchases to 36% private transactions while reflecting the increasing wealth of baby boomers.
Key challenges actually include rising manufacturing costs, competition from Chinese imports and potential economic pressures such as increased National Insurance contributions, asserted The Telegraph. In spite of these challenges, industry experts like Andrew Stevenson actually predict continued market growth while putting an emphasis on the fact that mobility aids are ‘needs driven’ products.
The sector now faces multiple pressures which are Chinese manufacturers are raising prices, transportation costs are increasing and direct importing is becoming easier, noted The Telegraph. However, at the same time, the fundamental demand still remains strong which is being driven by Britain's aging population and is expected to double to 22.1 million by the year 2072.