bad music. The Subcontinent has become a master at creating bad musical masterpieces that confound as often as they delight.
A key element of this music is that it isn’t satirical—it’s earnestly made from the hearts of the artists. Most people can’t see the fine line where satire ends and earnestly made music begins and that’s the true beauty of bad music.
A more politically correct term may be “meme music”, since these songs often give rise to thousands of memes. From Taher Shah’s “Eye to Eye” and Chahat Fateh Ali Khan’s “Bado Badi” (though the jury’s out on whether his music is that earnestly made) to Dhinchak Pooja’s “Selfie Maine Leli Aaj” and Vennu Mallesh’s “It’s My Life What Ever I Wanna Do”, you name it and the Subcontinent has got it.
Of course, we don’t have a monopoly on meme music—the West has made plenty of it.
Some of the West’s most notorious offerings are Rebecca Black’s 2011 wonder “Friday”, a song so ridiculous and sung in such a monotone voice that even the singer can now laugh about it, and “Never Gonna Give You Up”, a 1987 song by Rick Astley that gave birth to the Rick Rolled meme.
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