Businessman uses daughter’s car accident in sales pitch. What internet has to say
Dave Drimmie recently drew widespread criticism for using his daughter’s car accident as a metaphor to promote his services on LinkedIn. While some expressed concern for his daughter’s well-being, others found his post distasteful, accusing him of leveraging a traumatic incident for professional gain.
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In his post, Drimmie detailed how his daughter survived a serious car crash with only minor bruises. He shared that she had been a passenger in a vehicle driven by a colleague unfamiliar with the roads and driving too fast. While expressing relief that she survived, he used the incident to draw a parallel with businesses on the brink of failure, likening them to cars heading toward a crash. He pitched his consulting services as a solution, claiming to help businesses steer away from potential disaster.
The LinkedIn post prompted mixed reactions. Many were concerned about his daughter’s health and recovery, asking for updates. However, others criticized Drimmie for shifting focus from the accident to his professional endeavours. Several commenters called the post tone-deaf, arguing that a serious accident involving his child should have inspired messages about road safety or gratitude for her survival, rather than serving as a segue into a business pitch.
Drimmie responded by providing updates on his daughter’s
