ETtech Explainer | All you need to know about YouTube's approach to responsible AI innovation
economictimes.indiatimes.comYouTube on Tuesday said it was putting in place a slew of updates in order to further its approach to responsible AI innovation. India is YouTube's largest market where the Google-owned video streaming platform has about 462 million users as of October.
With Generative AI making content creation quicker, easier and more accessible, it opens up a world of possibilities for the massive creator community on the platform in India.
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Why did YouTube feel the need for such measures?
«All content uploaded to YouTube is subject to our Community Guidelines—regardless of how it’s generated—but we also know that AI will introduce new risks and will require new approaches. We're in the early stages of our work, and will continue to evolve our approach as we learn more,» YouTube said in its blogpost on Tuesday.
What are some of the key things that YouTube has proposed?
- Over the coming months, YouTube will introduce updates that inform viewers when the content they’re seeing is synthetic.
- It will require creators to disclose when they've created altered or synthetic content that is realistic, including using AI tools.
- When creators upload content, YouTube
