Gran Turismo" has secured a promising opening with a revenue of $17.3 million, surpassing "Barbie," which, in its sixth week of screening, recorded an impressive $17.1 million. These figures may seem minor adjustments upon the final tally of ticket sales on Monday.
While «Barbie» remains a significant contender in terms of ticket sales, «Gran Turismo» has claimed the top spot in box office earnings. The unique dynamics of the weekend, however, have added a layer of complexity. U.S. cinemas celebrated the second annual National Cinema Day, offering moviegoers discounted tickets at $4 for all films and showtimes across the nation.
With the introduction of National Cinema Day, «Barbie» was poised to excel during this discounted event, buoyed by repeat viewings and a domestic ticket sales total of $594.8 million. This landmark achievement propels «Barbie» beyond "The Super Mario Bros. Movie," solidifying its status as the year's highest-grossing domestic film.
Additionally, with worldwide earnings of $1.34 billion, «Barbie» is set to overtake «Mario's» leading $1.35 million global tally.
The concept behind National Cinema Day is twofold: enticing moviegoers to visit theaters during a typically sluggish period while generating popcorn sales to recoup ticket revenue losses.
Last year's National Cinema Day drew a staggering 8.1 million attendees, establishing itself as the busiest day for theaters. This year, Warner Bros. estimated that «Barbie» alone would rake in $7.8 million on this special day, suggesting nearly 2 million individuals would partake in the cinematic experience.
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