T20 World Cup final on Saturday, a 1,000-strong audience cheered for esports champions at the Battleground Mobile India (BGMI) series event at Hyderabad. This signifies the increasing popularity of such pursuits even in a cricket-crazy nation like India.
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A business family of three, with a 14-year-old, travelled all the way from Chandigarh and bought elite passes to watch country’s top esports players compete in the third edition of Krafton’s flagship BGIS (BGMI Series) event for a prize pool of Rs 2 crore.
“Honestly, we were very nervous… didn’t expect anyone to tune in because of the epic World Cup match in a hardcore cricketing city like Hyderabad,” said Karan Pathak, associate director of esports at Krafton India. “But fortunately, we had a footfall of 800-1,000 by the end of the evening.”
The professional esports or e-gaming industry in India (which is different from other forms of real-money or casual gaming) was nearly a $40 million (Rs 333 crore) market in India in FY23 and is expected to scale up to $100 million by FY28, according to a study by venture capital firm Lumikai.
While this is minuscule